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MRB Joint Venture With OneSource

Thu, 4/02/10 – 8:59 | No Comment

Market Research Bulletin and OneSource have pulled their resources together to offer the research and business community unparalleled access to business intelligence with a 7 day Free Trail to our global business intelligence products.

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INBIZIO Professional Services help you get the most out of our data and yours with innovative solutions to meet your individual information needs.

INBIZIO Salesforce.com Integration provides the business information you need into your CRM system.

Click the INBIZIO button below to learn more about your 7 Day Free Trial!

E-Tabs branches into APAC

Tue, 2/02/10 – 6:53 | No Comment

Etabs, the experts in report automation will be launching their New Zealand office in June this year. Expanding into the Asia Pacific region will allow E-Tabs to meet increasing industry demands for report automation and to better serve existing clients, by providing them with 24 hour support and service.

Avis announced that it was removing all of the vehicles identified for recall by Toyota

Fri, 29/01/10 – 10:08 | One Comment

Yesterday Avis announced that it was removing all of the vehicles identified for recall by Toyota from its corporate fleet in the US, Canada, and Puerto Rico. This step was taken to protect the safety of our customers, which is always our top priority.

Marketing Research Lessons from the Recession

Fri, 29/01/10 – 8:11 | No Comment

Recession-challenged consumers are buying less, looking for deals, or switching to different brands, product categories, or stores. Some are even changing long-held attitudes toward consumption. Lower sales means lower marketing budgets, which means that companies have less money for marketing research.

Groupthink Comedy Series on Research Radio

Thu, 28/01/10 – 6:21 | No Comment

Group Think is a workplace comedy web series about two best friends Cynthia and Pilar, who have recently acquired a marketing research company by way of Cynthia’s unfortunate recent divorce. Their mission is to make Groupthink the most successful market research group in the San Fernando Valley area … without killing each other first.

The episodes run approximately 2 to 3 minutes in length and follow the women’s twin obsessions – the products they’ve been hired to research – and themselves.

How quickly is internet radio growing?

Tue, 26/01/10 – 10:10 | No Comment

How quickly is internet radio growing? Who listens to internet radio? Why are internet radio ads so effective? As the leader in internet radio advertising, Research Radio is committed to keeping you in touch with the information you need to succeed in internet radio advertising. Here are some highlights from recent studies:

Marketing Research Trends for 2010 and Beyond

Thu, 21/01/10 – 10:19 | No Comment

Next Gen Market Research Group (NGMR) and Foundation for Transparency in offshoring (FTO) Releases First Annual Research on Research Report

This NGMR study differs from other industry-level surveys of market research practitioners in that it was inspired largely by fellow NGMR members who submitted study topics via our online discussion board in an initial exploratory qualitative phase. Other questions related to the relatively new trend of offshoring various market research functions were added on behalf of the Foundation for Transparency in Offshoring (FTO). A subsequent quantitative survey conducted online consisted of approximately 30 questions. Respondents were recruited by email invitation or through a link posted on NGMR’s forum. 855 members completed the survey and identified themselves as either Supplier (54%), Mainly Buyer (19%), Both Buyer & Supplier (22%) or Other/None of the Above (5%).

E-Tabs – New Director to drive ROI

Thu, 21/01/10 – 9:43 | No Comment

etabsFor immediate release: 18th January, 2010

New Director to drive ROI

E-Tabs, the report automation experts who have enjoyed immense growth across their global workforce in the past year, are delighted to announce the appointment of Ken Brewster.

Ken joins E-Tabs as a Director, and will eventually head up their North American office. His longstanding relationship with E-Tabs stems from implementing report automation into Ipsos-MORI’s business process through his role as Director of Data Delivery. In addition to running all aspects of the Chicago office, Ken will be spearheading the new role of Implementation Consultant. Ken will be responsible for ensuring software fits flawlessly into the business processes of new clients, for pin pointing projects within their portfolios where automation would be most advantageous and collaborating with clients to put a ROI plan into action.

The Kano Model of Customer Satisfaction

Wed, 20/01/10 – 11:57 | No Comment

The Kano model of customer satisfaction was developed by Japanese quality expert Dr. Noriaki Kano, describes the complexities of customer needs and their relationship to customer satisfaction.

Research Radio is HERE!

Mon, 18/01/10 – 9:25 | No Comment

Research Radio launches the first ever complete interactive media network to the research, advertising, marketing and consulting industries.

That’s right – You can have your own corporate or individual channel on Research Radio!

Broadcast your message over the streaming radio station or take advantage of the On-Demand video programming that connects you with your audience on a platform where we’ve assembled today’s business leadership as well as advertising, marketing, research and consulting professionals around the world.

Take a look around…. http://www.researchradio.org

MRB and Research Radio are featured media partners at iStrategy Conference, Berlin Germany

Thu, 14/01/10 – 12:42 | No Comment

iStrategy 2010, the yearly gathering for Business, Marketing, Business Development, IT and Creative professionals involved in all aspects of online media and strategic management positions.