http://www.marketresearchbulletin.com The Executive Managers First Choice Wed, 10 Mar 2010 13:50:24 +0000 http://backend.userland.com/rss092 en E-Tabs have launched Precision Reporting in response to the rising demand for outsourced report automation solutions. With the start of the recovery period many MR firms are still operating with reduced resources. Transferring portions of your workload to outside suppliers is becoming an increasingly attractive alternative because it enables you to ... http://www.marketresearchbulletin.com/2010/03/e-tabs-launch-precision-reporting/ Market segmentation is an important part of market research; understanding the wants and needs of the different groups of consumers that use a product allows for more direct advertising.  As it is so important, there are multiple techniques available. Dobney.com says, “There are four major ways of segmenting a market ... http://www.marketresearchbulletin.com/2010/03/the-uses-of-cluster-analysis/ Hybrid. It’s become something of a buzzword in recent years, attached to everything from cars to energy to agriculture to… research? That’s right. Over the past few years, hybrid research (also commonly known as mixed-mode or fused research) has been working its way into the mainstream. In fact, one recent study found that ... http://www.marketresearchbulletin.com/2010/03/demystifying-hybrid-research/ NASHVILLE, TN, February 25, 2010: 20/20 Research, Inc., a worldwide leader in Online Qualitative Research software and support, today released the March 2010 schedule for its long-time, free webinar education program. According to Founder, Jim Bryson, "We've been presenting webinars since 2005, but have really focused on them in the last ... http://www.marketresearchbulletin.com/2010/03/2020-research-announces-march-webinar-schedule/ INTEREST IN GREEN PURCHASING POINTS TO EMERGING GREEN RECOVERY Green Confidence Index shows strong sharp rise in Americans’ attitudes toward making green purchases and government’s handling of environmental issues OAKLAND, Calif., February 25, 2010 - American consumers showed increased optimism on environmental issues for the fourth straight month, according to the monthly ... http://www.marketresearchbulletin.com/2010/03/interest-in-green-purchasing-points-to-emerging-green-recovery/ Campaigns begin with a candidate. And in the beginning, each candidate, regardless of party, regardless of the office sought must first consider some very basic questions: Who am I politically? What do I want to achieve? Why I am uniquely qualified? The candidate’s public profile or, if you will, political ... http://www.marketresearchbulletin.com/2010/02/political-research/ A well crafted research project is an exercise in reverse engineering.   That is to say, it begins at the end by setting clear goals for the finished research product.   Gaining a better understanding of consumers, identifying what drives their behaviors and purchasing decisions, evaluating a concept or brand position, testing ... http://www.marketresearchbulletin.com/2010/02/data-integration-combining-qualitative-and-quantitative-methods-to-support-improved-business-decisions/ If you care about the environment, it may show in the way you spend your money. Maybe you shop at an organic food store, rather than a conventional supermarket. You probably look at energy efficiency labels before buying a new laptop. And if you’re really serious, you may even be ... http://www.marketresearchbulletin.com/2010/02/green-business-reputations-and-reality/ Since 2003, Rockhopper Research has collaborated with select industry partners to produce the annual Research Industry Trends (RIT) report – covering trends in data collection, technological advances, and the state of the industry. RIT 2009 partners were Cambiar, The Greenbook Marketing Research Directory, iModerate, Market Research Global Alliance, Peanut Labs, ... http://www.marketresearchbulletin.com/2010/02/research-industry-trends-monitoring-group-releases-rit-2009-qualitative-report/ Company Charts Course for Future through Research-Driven Innovation AUBURN HILLS, MI – February 10, 2010 – Greg Heist was named Vice President, Research Innovation & Technology, as announced today by John Gongos, founder & CEO.  This move is expected to accelerate the rate at which Gongos Research develops research-driven innovations for ... http://www.marketresearchbulletin.com/2010/02/gongos-research-appoints-greg-heist-to-vp-research-innovation-technology/